WinnCo. Impact Report
THE CLIENT:
WinnCompanies
MY ROLE:
Lead Graphic Designer at Artists For Humanity (AFH).
THE CHALLENGE:
Design the 2019 Impact Report for WinnCompanies, a national real estate developer.
THE SOLUTION:
Given the large amount of copy, our team decided the best way to design this booklet was to create a visual system for organizing the information. Using three of WinnCo.'s brand colors, we sectioned the book into three sections: People, Place and Partnership. We developed a typographic and grid system for creating a more retainable report focusing on imagery and icons.